2007-05-16 -- Breaks Traditional Price Ceiling for Online Business Solutions


New Product Challenges Real Estate Industry: Full-featured products at Affordable Pricing; Real Estate Professionals Applaud


NAR Show, Washington D.C. – May 16, 2007 --, the new service provider of comprehensive online Internet real estate solutions, is announcing the first fully integrated realtor technology offering at an unprecedented price point. Unlike other online solutions, Realtysoft’s offering is priced 50 to 100 percent lower than other companies. The offering is a set of online tools offered in convenient “Valuepaks” that provides realtors with all-in-one integrated solutions for managing technology-based tasks such as creating agent and broker websites, managing emails, domain names, online ads, printed promotional materials, lead handling, and contact management./*****br*****//*****br*****/“This price/performance category for online real estate solutions did not exist until today,” said Peyman Aleagha, founder and president of “Compared to other industries, the real estate professional pays a very high premium for their technology solutions. We are out to change that. Our goal with our new offering is to create a virtual assistant for realtors to help them with all their everyday business tasks so they grow their business and increase their success.”/*****br*****//*****br*****/RealtySoft’s broad array of inexpensive tools assist in agent productivity, creating professional agent and broker websites, Internet and print marketing, as well as listing and IDX management. Moreover, all the tools used by an agent or broker can be accessed and administered from a single, easy-to-learn and easy-to-use “control panel./*****br*****//*****br*****//*****b*****/Compare and Contrast/*****/b*****//*****br*****/“For example, in other industries, you can get your websites designed and hosted (using template based website builders) for as little as $20 per month,” said Peyman Aleagha. “There’s no justification to ask agents and brokers to pay hundreds of dollars per month just because it’s the real estate industry.”/*****br*****//*****br*****/Real estate professionals agree. Tonya Weathers of the Michael Group in Frisco, Texas, was startled at the new prices. “I’m working on putting together a website for myself that is economical but first class. It seems like RealtySoft offers a lot of the same services many other companies offer but at much lower rates. I thought I must be missing something!” says Ms. Weathers. Another realtor, Nina Kashefpour of HomeLife Real Estate Solutions in Toronto, Ontario, will be quick to take advantage of RealtySoft’s new offerings. "What I like about RealtySoft's new offering is that it's offered at a price that makes this kind of technology available to every realtor – large or small -- it's great technology and an unbelievable price compared to other solutions I’ve looked at. Finally!"/*****br*****//*****br*****//*****b*****/Realtysoft Tools Offered in “ValuePaks”/*****/b*****//*****br*****/All RealtySoft tools are fully integrated. RealtySoft will offer two “ValuePak” bundles based on these services. Additional tools, including virtual property tours, and 1-800 telephone hotlines will be integrated later in the year./*****br*****//*****br*****/Starting with these ValuePaks, agents and brokers can then add additional functions such as RealtySoft MyAds online advertising module, the MyPrints promotional printing module, or IDX at a small additional cost./*****br*****//*****br*****/The initial set of tools includes:/*****br*****//*****br*****/- RealtySoft MyWebsites for Agents – full-featured, customized websites for Agents/*****br*****/- RealtySoft MyWebsites for Brokers – full-featured, customized websites for Brokers/*****br*****/- RealtySoft MyListings – listing management/*****br*****/- RealtySoft IDX – access to MLS® listings/*****br*****/- RealtySoft MyEmails – email access & management/*****br*****/- RealtySoft MyDomains – domain name manager/*****br*****/- RealtySoft MyPrints – virtual print shop for creating printed promotional materials/*****br*****/- RealtySoft MyAds – creation & management of online PPC advertising/*****br*****/- RealtySoft MyOffice – brokerage agent roster, listings, & office essentials/*****br*****/- RealtySoft MyCalendar – group calendars & schedules/*****br*****/- RealtySoft MyContacts – common contact & lead management/*****br*****/- RealtySoft MyDocuments – online library of common forms & documents/*****br*****/- RealtySoft MyNews – customizable news feeds/*****br*****/- RealtySoft MyTasks – to-do & task management with reminders/*****br*****//*****br*****//*****br*****//*****b*****/About RealtySoft™/*****/b*****//*****br*****/RealtySoft™, the leading Internet technology services provider to the real estate industry, delivers a comprehensive suite of solutions to meet the national and local needs of Real Estate organizations and professionals across North America./*****br*****//*****br*****/###########################/*****br*****/Contact Information/*****br*****/Peyman Aleagha/*****br*****/President/*****br*****/*****br*****/*****br*****/Tel: 1-416-229-9287 ext. 111/*****br*****/Email:*****br*****/###########################

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